Phoenix Garden

Phoenix Garden

分类: Branding 当前有货
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Branding

Phoenix Garden
 

CLIENT BACKGROUND:
Phoenix Garden, a modern Chinese restaurant in Singapore's Orchard district, seeks a unique
identity by blending traditional Chinese cuisine with contemporary flair. The goal is to create
a brand that showcases culinary excellence and connects with patrons seeking an elevated
dining experience.

DESIGN IDEAS:
Crafting the logomark for Phoenix Garden involves incorporating a contemporary phoenix
symbol, symbolizing transformation and prosperity, along with a star representing a
renowned restaurant with premium cuisine. We ensure a consistent brand experience through
thoughtfully curated visual and verbal elements, as well as retail ambiences.





 

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