MIFB is the largest Food and Beverage Focused Trade event in the country which offers a platform for businesses from the industry to showcase their products and services at an international level. MIFB 2018 will be offering 4 specialised segments; F&B – Natural and Healthy Produce, Halal, Food Technology & Seafood. Exhibitors will also be offered a highly focused event which caters to their needs and bring them the best ROI. Over 500 exhibitors from 45 countries will be hosted and more than 20,000 trade visitors from around the world are expected to visit MIFB 2018.
If you are looking to introduce, exchange, and learn about the latest innovation and technologies from around the world then MIFB is the place to be. Mark your diaries now!
ABOUT MIFB 2018
MIFB 2018 will work in line to grow Malaysia’s trade, by bringing in F&B providers, industrial experts, innovators to offer a plethora of products and services under one roof. Natural and Healthy Produce showcase will be an ideal platform for companies serving the Food and Beverage industry and is constantly finding innovative ways to improve and cater their products to the community with the Healthy living vision.
FAST FACTS ABOUT MIFB 2018
Admission is by invitation or business registration only.
Minors 18 and below will NOT be allowed for admission.
All visitors must be in proper business attire. The organiser reserves the right to refuse entry to those deemed inappropriately dressed.
Bermudas, shorts, slippers and singlets are NOT allowed for admission.
FOOD & BEVERAGE OVERVIEW
ABOUT FOOD TECHNOLOGY
The expanding global market consumer’s preferences are changing with the expose of a wider array of diverse, cultural specific foods. There is a rising demand in new flavours and taste following the increased multiculturalism. This innovative new generation of food products requires more creative processing techniques and equipment to allow industry players to duplicate and supply these foods on a commercial scale.
Malaysia’s total processed food contributed about RM18 billion and are exported to more than 200 countries, while import processed food totalled RM17.8 billion in 2015. The Government of Malaysia has identified the food processing sector as one of the critical industries for the overall economy and as a potential contributor to exports.
Held alongside with MIFB 2018, The 9th year of International F&B Machinery, Packaging & Services Solutions Exhibition (FoodTech 2018) will be welcoming the industry players with technological advances to come under one roof to showcase and foster business relationships with the right target market.
Market Drivers of Malaysia’s Food Processing Industry
Positive business climate and the Government of Malaysia (GOM) incentives encourage investment in manufacturing both for domestic needs and export.
Changes in consumer lifestyles, rising per capita income, increasing urban population raises demand for processed convenience foods.
Increasing awareness of international food provides opportunities for food manufacturers to develop and introduce new food products.
Established infrastructure, including cold storage and port facilities allows companies to establish supply chain.
Modern retail sector offers pathways to complete supply chain and venues to display and market processed dry goods, and chilled and frozen goods, and perishables.
With the ever increasing demand for seafood in Asia, MIFB 2018 will bring back S&F Asia 2018 to cater to this lucrative industry. This section will be a sourcing point for buyers in need of a place to source live, fresh and frozen seafood from international and local resources. As stated in 11th Malaysia Plan, the seafood industry is now being developed heavily to encourage local and foreign producers to engage in Malaysian seafood market. In the year 2014, global annual per capita fish consumption has hit a record high of approximately 20kg per year. Southeast Asian countries recorded a 33.6kg per year, with Malaysia being one of the highest in the world (56.5kg per year).
ABOUT HALAL FOOD
The 19th Malaysian International Food & Beverage Trade Fair (MIFB 2018) continues to play the role of providing a platform and a meeting place for F&B players around the world. With the growing demand of Halal Food internationally, MIFB 2018 is introducing the whole new Halal Food segment.
According to the State of the Global Islamic Economy Report (DinarStandard 2016/17), a total of US$1.2 trillion was spent on food and beverages by the global Muslim population in 2015, representing 17% of the total expenditure in that sector. Factoring in accelerating population growth and rising incomes, the world’s Muslim population will be spending US$1.9 trillion on food and beverages by 2021. Based on an expected average annual growth rate of 9%, this will account for 18.3% of the total global expenditure in this sector.
The CEO of Halal Industry Development Corp (HDC), Datuk Seri Jamil Bidin said that Malaysia’s halal exports grew by 7.1% to RM42.18 billion in 2016. Total exports to China amounted RM5.4 billion and was featured as the largest export markets in 2016. Halal export is expected to grow 5 to 6% this year.
WHY MALAYSIA?
The Leading Global Halal Hub
Malaysia is perceived as the global leader in the global halal industry, with proper halal ecosystem that is equipped with comprehensive and proactive policies as well as the frameworks to develop the halal industry.
Highly Sought-After Iconic Halal Logo by The Department of Islamic Development Malaysia (JAKIM)
Malaysia’s halal certification is the most stringent and highly sought-after bilateral halal system recognition programme, which is globally recognised with over 50 international bodies registered-to-date with JAKIM’s recognition programme.
The Halal Industry Development Master Plan (HIDM) 2008 – 2020
Government aims to drive Halal as a new source of economic growth through this 13-year master plan which is divided into 3 different phases to strengthen Malaysia as the leading global halal hub.
Halal is for All
With different races of 31.7million people living in Malaysia, Halal is for both, Muslims and Non-muslims alike as it stands as a quality assurance for all.
The Growing Halal Industry in Malaysia
Growth from RM4.1 billion in 2012 to RM10.6billion in 2015 (158.54%).
A Member of Organisation of Islamic Countries (OIC)
Easier trade and market access to member countries of OIC
